GM Announces "Holiday Event" Enhancement

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Detroit, Mich., Dec. 5, 2002 -- General Motors Corp. today announced its "Holiday Event" retail marketing program on select 2002 and 2003 model year vehicles. The program enhances GM's current Zero, Zero, Zero program by offering 0.0 percent financing for up to 60 months for qualified buyers on GM's industry leading sport utility vehicles and $1,000 Bonus cash on most other models.

"The "GM Holiday Event" offers consumers the best deals yet on a new General Motors product," said Bill Lovejoy, group vice president of GM North America Vehicle Sales, Service and Marketing. "It's GM's way of saying 'Thank You' for a terrific year. The program continues GM's strategy of simple and compelling marketing programs, and demonstrating leadership in the marketplace.".

These bonus cash offers are in addition to attractive APR, Lease and customer cash programs previously announced on eligible models.

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