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MINI Cooper S Clubman meets Airstream
Trailer, designed by Republic of Fritz Hansen
MUNICH, April 21, 2009 After the successful unveiling
of the new MINI Convertible this spring, MINI dips its toe
into the stylistic future of travel. Teaming up with renowned
brands Airstream and Republic of Fritz Hansen, the
carmaker has embraced the theme of mobile living
in developing an innovative design study with a down-by-the
beach feel. The collaboration has spawned a unique combination
of a 6.80-metre-long Airstream trailer and a modified MINI
Cooper S Clubman, one whose appeal extends beyond the reaches
of the watersports scene. Danish furniture design brand
Republic of Fritz Hansen has kitted the iconic American
travel trailer out with new interpretations of design classics
and given both the trailer and the MINI a revamped look
from the wheels up. Details include the use of surfer-dude
wetsuit neoprene, fresh colours and flower prints,
and the option of opening up the trailer on one side and
making yourself comfortable on a built-in sun-bathing bed.
This mobile home from home feeds that mythical
dream of surfing and watersports enthusiasts: always hunting
for the perfect wave, at home anywhere around the world.
It must be the ultimate fusion of design and function.
Since it is not ordinarily available with a trailer coupling,
the MINI Cooper S Clubman had to be specially modified to
fulfil its role in this adventurous concept.
The design study will be unveiled to the public for the
first time at the INTERNI Design Energies exhibition taking
place during the internationally renowned Salone del Mobile
furniture show in Milan on 22 27 April 2009.
The concept.
The collaboration was underpinned by a passion for design
and an eye for detail shared by all three brands. Mobility
and the interaction with nature provided a twin-pronged
focus for their endeavours. The world of watersports and
the yearning of surfers for absolute freedom and harmony
with their surroundings offered the perfect inspiration
for the design study.
The design.
The trailer and the MINI form a single unit. Their design
is a clear nod to the aesthetics of watersports and the
materials used by those involved.
Airstream trailer.
The trailer allows you to experience every corner of the
earth within your own four walls. Inside, fresh takes on
design classics by Republic of Fritz Hansen help you
get your breath back after an encounter with the waves.
The SuperellipseTM table, ringed by four Series 7TM chairs,
makes an ideal venue for a team snack, while a pair of SwanTM
chairs in the corner offer an additional relaxation space.
The floor of the trailer has a high-class yacht-deck
wood panel look and the rear wall is decorated with floral
prints and two surfboards halves, which double up as shelving.
Elsewhere, an electric motor allows one side of the trailer
to be folded down. This reveals the integrated daybed,
an invitation to take in some rays if ever there was one.
Mild summer evenings by the trailer are also something to
be enjoyed at every opportunity, of course, and two EggTM
chairs and a side table have been specially developed for
the job in hand. Meanwhile, neoprene accents on the outer
walls of the trailer are another salute to the sport of
surfing.
MINI Cooper S Clubman.
The design of the MINI distinguishes itself through the
clean lines and the intensive green trim. The design of
the Airstream trailer matches that of the MINI Cooper S
Clubman thus creating a uniform overall picture. As ever,
the devil is in the detail, with the wetsuit effect added
to the roof, below the bumpers and on the side of the car.
Plus, green trim can be found on the window moulding, headlights,
bonnet and radiator grille surround. These elements are
complemented by the contrasting white of the exterior mirrors,
wheel rims, side panels and bonnet stripes. Taken as a whole,
this car is every inch beachside eye candy. A special roof
rack offers secure transportation for the surfboard in Republic
by Fritz Hansen design and is sure to be a hit with
anyone heading for the waves. The impressive details continue
inside the car. Neoprene makes another appearance on the
seats, dashboard and side panelling, among other places,
while the rear seat bench has been removed and the boot
stripped out. For any watersports addict with a storage
problem, the four specially made securing shells with purpose-built
mounts for sports kit will represent unbridled luxury; diving
gear, including flippers, a mask, wetsuit and oxygen tanks,
can all be integrated here.
At MINI we have a long and, above all, successful
tradition of collaborations, explains Dr Wolfgang
Armbrecht, Senior Vice President Brand Management MINI.
We like to work with brands which share our passion
for design. Collaborations fire our creativity. With the
MINI and Airstream, designed by Fritz Hansen
concept, we are looking to show our customers new and innovative
angles for the MINI Clubman and to cast a visionary eye
into the mobility of the future.
For further information on the project go to www.MINIspace.com.
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